Japanese kawiiii anime imitation bullshit doesn't fly with me, and here we have a great pre-Wright Brothers example.
So they tried to combine all the formula ingredients- big eyes, overly shiney hair, slight animal characteristics and thought the best way to make the impact more... impacty (?) was to draw the whole thing out in thick blue lines in MS Paint before putting it somewhere where a gradient too, exists. But not before saving it in a lovely image compression format, probably a jpeg. See the nicke, white jaggies round the lines? Good.
Why are there giant eyes behind its head?
Why is one eye trapped in some kind of cage?
Has the other been gouged out?